Marketing Ideas for Scottish Charities and Businesses

Looking to market your business or charity more effectively - whilst keeping it simple?

This is where I share practical tips, creative ideas, and marketing insights designed for real organisations across Scotland. Whether you’re promoting a local service, launching a new campaign, or just trying to get your message seen, you’ll find helpful guidance and examples that work in the real world.

Have a read through the latest posts, and if there’s something you’d like help with — just get in touch.

Paul Saunders Paul Saunders

Why Invest in Professional Video for Promotion

Discover why professional video is essential for Scottish businesses and charities to expand their reach, engage audiences, and drive impact. Explore key benefits and recent examples.

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Paul Saunders Paul Saunders

Marketing Tactics for Scottish Charities

Discover proven marketing strategies to help Scottish charities boost donations, engage supporters, and create lasting impact. Expert advice with discounts and added value for charities.

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Paul Saunders Paul Saunders

Boost Direct Accommodation Bookings in Scotland

Discover proven strategies to increase direct bookings for your Scottish accommodation. Learn how to optimise your website, use social media, and craft enticing offers to attract more guests.

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